I recently had the good fortune to come across a set of pictures by Chris Hanley that made me go ‘wow’. I want to share a selection of these pictures with you, plus the thoughts and ideas behind the man himself who created them.
"There is a down lighter set into the ceiling creating the top light on the model and I used a zoomed in speedlight bouncing into a Lastolite sunfire reflector back onto her face - This created the tight spot of diffused light." Nikon D300 in manual mode, ISO 800, f/2.8, 1/80th second, and 70mm lens.
Damien Lovegrove Interviews Chris Hanley…
What was the purpose of the shoot?
Several really. We wanted to develop a relationship with an exclusive fashion store called Timeless Bride in Poynton. It’s a new, upmarket shop right in the heart of our target catchment area. We approached them and discovered they too wanted to target the city types in Manchester, so we suggested a collaborative fashion shoot project and they set about contacting the fabulous Hilton. An approach by a fashion house is definitely better than one from a photographer. We also teamed up with GreenEarth florists, Hairlines (Hair and Make up) and Stephen Muldoon a bespoke tailor.
"This shot is backlit with a Lowell video light from behind and to left of the frame. There was natural daylight coming from revolving doors in foyer on the right. This dress really enhances the models body shape, she looks amazing!" Nikon D300, ISO 400, f/2.8, 1/50th second.
Where was the location?
The Hilton Hotel, Manchester. We had to jump through several hoops to gain partially restricted access but the rewards of determination were well worth it.
"This picture was lit using one of my favorite Nikon technique: Off camera flash - zoomed in to 105mm with the camera in program mode (+ 3 stops on the flash and - 2 stops of ambient exposure set on camera)."
Where will these pictures be used?
We’ll use the pictures on our www.cherishthedress.com website. It’s a British take on the ‘trash the dress’ theme popularised in the US. They will also be used in the ‘Timeless Bride’ shop to advertise their dresses and of course Hanley photography. The florists and makeup/hair artists shops will feature the pictures too. ‘Timeless Bride’ has full page adverts for next three months in magazines called Live Cheshire and Live Manchester and my pictures will feature in the ads.
"This picture was taken in the stunning Cloud 23 bar. Lit with off camera flash high on the left pointing to the Lastolite Sunfire reflector on the right and quite low." ISO 200, f/13, 1/250th second, with the camera set to Program mode. -1 stop of ambient exposure compensation.
How did you find your models?
We used professional models provided by Timeless Brides – they gave us time for promotional pics provided on CD.
Where do you go from here?
“We will get our clients to make a weekend of it – They get to stay at the Hilton Hotel for the weekend and have their ‘Cherish The Dress’ shoot on either the Saturday or Sunday”. Says Chris.
"This fabulous picture was lit with glancing daylight from the corridor to the left." ISO 400, 1/20th second, f/4, manual mode.
Great fun, great looks, great dress, great location all captured beautifully. Well done Chris! ISO 200, f/13, 1/250th second, with a splash of flash.
Visit Chris’s Cherish the Dress website here to see the amazing night shoot pictures – Wow!
Visit Chris’s Blog here
Please feel free to add your comments on these pictures and the business strategy that Chris has employed. Damien.
Amazing Images, I like to read how other photographers create images. Thanks for sharing.
it s beautiful
thanks
jean christophe
Thanks James and jean christophe :)
Great post, I love it when some information around and behind the picture is shared, it gets more interesting that way. Thanks.
Thanks for the kind words……………why not join us on a workshop in Manchester or Tuscany :)
Cherish the Dress… So much more appropriate, positive and ‘British’ than “Trash the dress.” From a neuro-linguistic point of view it’s brilliant! Nice pics too!!
Steve
http://www.yourhandinmine.co.uk
Good job!
Thank you!
Wow – Nice pics.
Amazing pics! Perfect lighting.
beautiful pictures
Jc
http://www.mariagephotographe.fr
Thanks Damien for the reply I thought that is what you meant, I wasnt being pedantic or anything just wanted to make sure.
Thank you everyone for your very kind comments. Sean, the video light is a lowel video light which I got from prokit in London
http://www.prokit.co.uk/product.php?id=149
Anyone needs any more detailed info by all means call or e-mail me
Thanks again everyone
Great images and excellent idea joining up with a local bridal shop especially as they seem to have done all the hard leg work :-)
An interesting take on the Trash The Dress theme.
I’m sure all the businesses will do very well from there joint venture.
Pat
http://www.patb-photography.co.uk
Hi Stuart,
Yes, You are right, I mean -2 stops of exposure compensation.
Damien.
Wow. What extraordinary talent we have in this country. Great to see stunning images on a british wedding photographers website. Damien’s website not withstanding. What an inspiration to us all.
When you talk about
“and – 2 stops of ambient exposure set on camera).””
are you referring to just -2 stops exposure compensation?
Great images backed up with useful information of how it was achieved.
Wonderfuly inspiring – Thank you so much.
Lovely images. I think Cherish the Dress is far better for the UK market. A nice twist.
Simply beautiful, Chris. Personally I would never have considered trashing MY dress, but Cherish is a fantastic idea and would be such a special experience.
Stunning work – as usual!
A.
Hi
Great picture.
Best regard
Léonard
http://www.photographemariage.fr
Excellent images, very well lit and great use of the location. I like the use of the video light for backlighting, I assume it is one of the small portable lights that bolts to a video camera.
The posh version of the Trash the Dress shoot is a good one and ideally suited to the British market. Something a little more restrained and dignified compared to some of the whacky TTD videos you can see on Vimeo or youTube.
A good business strategy to tie-in with the bridal shop, lots of referals (hopefully) and the image will speak for themselves. Nice work.
Sean